Discovery/RFP: The first step in designing a successful web site is to gather information.
Many things need to be taken into consideration when we design the look and feel of your site,
so we first ask a lot of questions to help us understand your business and your needs in a web site.
Definition: Using the information gathered from phase one, we put together a plan for your web site. Here we develop a site map, a list of all main topic areas of the site, as well as sub-topics (if applicable). This gives us a guide as to what content will be on the site, and is essential to developing a consistent, easy to understand navigational system. This is also the point where we decide what technologies should be implemented , for example, interactive forms, CMS (content management system) such as Cacoon.
Design: Drawing from the information gathered up to this point, we determine the look and feel of the site. Target audience is one of the key factors taken into consideration here. A site aimed at non-professionals will look much different than one meant for a financial institution. We also incorporate elements such as the company logo or colors to help strengthen the identity of your company on the web site.
Development: This is where the web site itself is created. We take all of the individual graphic elements from the prototype and use them to create the functional web site. We also take your content and distribute it throughout the site, in the appropriate areas. This entire time, you will continue to be able to view your site in the Client Studio, and suggest any additional changes or corrections you would like to have done.
Delivery: At this point, we attend to the final details and test your web site. We test things such as the complete functionality of forms or other scripts, we test for last minute compatibility issues (viewing differences between different web browsers), ensuring that the site is optimized to be viewed properly in the most recent browser versions.
Post-Delivery: The development of your web site is not necessarily over, though. One way to bring repeat visitors to your site is to offer new content or products on a regular basis. If this interests you, we will be more than happy to continue working together with you to update the information on your web site. We offer maintenance packages at reduced rates, based on how often you anticipate making changes or additions to your site.
Discovery comes first, when initial contact between parties is established, and general requirements are assessed.
During the definition phase the client team and design team develop a contract based on client needs and Web team capabilities. The phase concludes with a signed contract. When the needs are defined, the team outlines their ideas in the Design phase.
With approval of the design, the team can proceed to carry out the plan in the Development phase.
The team delivers the finished product to the client in the Delivery phase. Post delivery completes the procedure with documentation and plans for ongoing maintenance, including site metrics. The cycle then loops the whole process back again to the Discovery phase.