Audience analysis is a task that is often performed by technical writers in the early stages of a project .
It consists of assessing the audience to make sure the information provided to them is at the appropriate level.
The audience is often referred to as the end-user, and all communications need to be targeted towards the defined audience.
Defining an audience requires the consideration of many factors, such as
- culture and
- knowledge of the subject.
After considering all the known factors, a profile of the intended audience can be created, allowing writers to write in a manner that is understood by the intended audience.