Discovery |
Business team: Who do you consider to be your competitors? Creative team: Who will develop and edit the response to the RFP? |
Definition | Business team: Do you have a plan, time frame, and budget for upgrading the site? Creative team: Will the site be built with a design that is consistent with other marketing materials? |
Design |
Business team: What level of interactivity is required for the target audience? Creative team: What are the brand, style, and other marketing guidelines? Technical team: What platforms do the end users use? What kind of connectivity do they have, and will this meet the requirements of their planned network? |